The Road to SALT • Webinar for Church Creatives

Webinar Series

Level-Up Your Craft

Equip yourself with valuable insights, tangible skills, and the practical training you need to execute your creative church work with confidence.

Get Equipped

Be Empowered

Create Confidently

In This Webinar Season, You Will Walk Away With…

Unrivaled skill training from the best-in-class creative experts
A pathway to take your craft from novice to professional
Practical and inspirational ideas for days
Serious tips, tricks, and tools to nail your creative tasks with confidence
A top-notch community of like-minded peers who do what you do and love what you love

Plus when you register for the year, you get access to all 4 series!

Next Series

Practical A.I. Hacks

with Brad Zimmerman, Creative Director

Unlock MidJourney's Potential to Create Stunning Images for Your Ministry | May 16 @ 11:30 AM C.T.

Beyond GPT: Practical Ways to Use AI to Enhance Content Creation | May 23 @ 11:30 AM C.T.

Boost Your Social Media Game: 3 AI Tools to Effortlessly Create Engaging Graphics | June 5 @ 11:30 AM C.T.

*replays for past episodes are only available with series and season access.

Brad is the Creative Director of Watermark Church in West Michigan where he designs and creates gatherings & spaces for people to encounter Jesus. He is passionate about resourcing churches to share the gospel, so he created ChurchMediaDrop.com, a free media-sharing site. He also hosts the official ProPresenter training videos. Brad loves playing music, building Legos, and trying new and creative things.

2024 Season

Road to SALT Schedule

REPLAY AVAILABLE NOW

Q1 Series: Social Media

with Rohn Starling
Content Strategist • Transformation Church

Hey, I’m Rohn and I’m here to help you take your creativity to new depths and help creatives understand their stride, style, and voice. The last 10 years have been a creative journey filled with highs and lows of taking a faith step in creativity. With clients and churches like Transformation Church, Change Church, Vous Church, Elevation Church, Maverick City, and many more familiar and unfamiliar there's a plethora of creativity structure, and practical tips to help you finally win the battle you've been facing with social media. I can't wait to connect with you and your team to help however I can.

ACCESS SERIES REPLAY

Episode 1 | How to Win on Social Media

Episode 2 | Let's be Reel

Episode 3 | How to Write a Converting Caption

May-June 2024

Q2 Series: Practical A.I. Hacks

with Brad Zimmerman
Creative Director • Watermark Church

Episode 1 | Unlock MidJourney's Potential to Create Stunning Images for Your Ministry

Episode 2 | Beyond GPT: Practical Ways to Use AI to Enhance Content Creation

Episode 3 | Boost Your Social Media Game: 3 AI Tools to Effortlessly Create Engaging Graphics

July-September 2024

Q3 Series: Creating a Contagious Volunteer Culture

with Jessica Bealer
Director of Ministry Engagement • Generis

Jessica Bealer has been leading ministry for 24 years. Six of which were spent overseeing standards, systems, staffing, and atmosphere for the family ministry of Elevation Church. She has overseen the launch of twenty locations and is considered a specialist in multisite and volunteer systems. Jessica currently oversees Ministry Engagement at Generis, an organization dedicated to helping churches see their mission accomplished. Jessica is a mother of six, a published author, and host of the Women’s Leadership Workshop podcast. She is married to Frank, the CEO of Phase Family Centers.

Episode 1 | Recruiting and Onboarding Volunteers Effectively

Date & time TBD

Recruiting and onboarding are often used interchangeably, despite their vast differences. In this session we'll discuss where one ends and the other begins, best practices of both, and how to create systems that set your ministry up for success.

Key Takeaways:

- Understanding the difference between recruiting and onboarding
- Ideas on how to systemize both
- Best practices when it comes to visibility of volunteer opportunities
- How to prioritize the value of volunteerism as a church
- What is necessary to effectively onboard a volunteer

Episode 2 | Creating a Healthy Volunteer Culture

Date & time TBD

Healthy volunteer culture will grow a church like nothing else. Sold-out team members who understand the vision, can define the win, walk-in empowerment, and feel appreciated will give more generously, invite more frequently, and offer up more of themselves. In this session, we'll talk about the formula for creating a contagious volunteer experience.

Key Takeaways:

- How to provide clarity of job function.
- What does it mean to consistently "Define the Win."
- What does empowerment in ministry look like? What steps can a leader take to begin to delegate effectively?
- Tips for impactful care and appreciation of volunteers.

Episode 3 | Developing and Empowering Your Teams

Date & time TBD

Every team deserves a leader who is passionate, empowered, innovative and engaged in the lives of those they lead, yet most churches fall short in the area of leader development. In this session you'll learn how to practically create a leader pipeline that will set your ministry up for success for years to come.

Key Takeaways:

What is empowerment and where to begin?
How to identify leadership potential. What is non-negotiable and what can be coached?
How to set up a leader development pipeline, from application to installation.
What are the key elements of continued leader development once a leader has been installed.

October - December 2024

Q4 Series: Worship

with Brian Taylor
Creative Pastor • Coach

Brian Taylor has served and equipped the local church for over 20 years. His background spans various denominations, cultures, and settings as he's led worship ministries in churches of a few hundred to over 30,000 across multiple locations. As a worship and creative pastor, he loves creating worship environments that are transformational and engaging. As a member of senior leadership teams, his mission has been to help clarify vision and strategy, cultivate healthy team culture, and develop strong leaders. As an executive coach and speaker, he is passionate about helping people connect with their purpose and realize their full potential.

Episode 1 | Leaders Go First (Understanding the Tensions of a Worship Leader)

Episode 2 | Casting Vision and Clear Expectations (and Helping Your Team Reach Them)

Episode 3 | Faith, Focus, Flow... (The Key Ingredients of a Transformative Worship Experience)

Get Access To The Entire Year

Thankful for leaders that value and pour into creatives in the church. Thank y’all for the helpful webinar. It was very thought-provoking.

Koby Dickenson • Creative Pastor

Janelle’s session… was the single most practical, helpful thing in my year.

Kelsey D. • Creative Director

I found myself reassured and more confident in what I had to say to my team. I focused a lot on empowering my volunteers, helping them realize they are leaders behind their lens/board/computer and helping them begin to figure out their "why" in light of the team's "why."

Rachel S. • Director of Production & IT

Salt was essential in reminding me why I love to do what I do and helping prevent burnout.

Jessie W. • Minister of Technical Arts

While we do many things well, these ideas helped me realize that we should not settle for the quality that we currently have. Always looking to improve how we communicate our story and God's narrative should be at the front of our creative team's mind. So we have a renewed purpose and vision, with excitement to discover how we can share the creative arts with our congregation.

Mark H.

Sign Up For Road to SALT

Select the plan that best suits your team's needs below.

Single Episode

$ 10 / 1 episode

Watch Live
Live Chat
Live Q&A
Downloadable Resources
1 Week Replay

One Series

$ 27 / 3 episodes

Everything with Single Episode
1 Year Replay

Best Value

Full Season Access

$ 77 / 12 episodes

Everything with One Series
1 Year Replay

Have questions? Contact us at [email protected]

Don't Miss Out

Raise Your Creativity And Excellence

Get equipped and empowered to do better, more impactful work in your local church. Register now to gain access to the entire Road to SALT 2024 Season.

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